Digital Memberships

Their Membership Card Now Lives In Their Pocket, Not a Drawer.

Give every member a digital pass for Apple Wallet or Google Wallet. Their benefits, rewards, and membership status stay close at hand, and your team can recognize them with a quick scan.

A Curators Club wallet pass beside two iPhones showing a member's profile and a digital pass with its QR code
  1. Membership levels Define the benefits and access each digital membership unlocks.
  2. Digital wallet passes Send membership cards to Apple Wallet and Google Wallet for instant redemption.
  3. Member-only pricing Set tier-specific discounts that apply automatically at checkout.
  4. Points & rewards Build loyalty programs with automatic points accrual and redemption tiers.
  5. Live pass updates Keep benefits, points balances, and membership status current on the member's phone.
  6. Connected guest profiles Scan the pass to recognize the member and see the relationship behind the visit.

Interactive example · Category 5 Cellars concept

The Cellar Pass, in Apple Wallet.

Membership & allocations, in the label’s own gold and ink.

Category 5 Cellars gold mark

Concept pass designed for Category 5 Cellars. Member details, times and wines are illustrative.

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Digital Membership Builder

Make Every Membership Easy to Carry

Bring membership levels, benefits, and rewards together in one digital pass.

Smiling member at the tasting room bar holding a Curators Club wallet card

Digital Membership

Members Who Never Forget Their Card

Your member walks into the tasting room, taps their phone, and your staff instantly sees their tier, preferences, and purchase history. No fumbling for a card, no asking for a name.

Membership Tools

Everything You Need to Grow Membership

From issuing a pass to recognizing a returning guest, keep membership simple for your team and your members.

Guest checking a phone with Apple Wallet and Google Wallet passes

Digital Passes

Send membership cards to Apple Wallet and Google Wallet. Guests tap to redeem perks instantly.

  • Apple Wallet
  • Google Wallet
Curators Club membership card listing members and their levels

Membership Levels

Define membership levels with their own perks and recognition. Keep each member's current status visible on their digital pass.

  • Perks
  • Recognition
  • Live status
Guest at the counter as a member discount is applied

Member Pricing & Perks

Set member-only pricing, discounts, and exclusive perks. Apply automatically at checkout.

  • Member-only pricing
  • Auto-applied

Powerful Features

Keep Members Connected Between Visits

Current passes, connected guest profiles, and relevant messages make digital membership useful every day.

Digital membership questions

Everything you need to know about wallet passes, member recognition, and digital benefits.

How many membership tiers can I create?

Unlimited. Create as many tiers as you need—Bronze, Silver, Gold, Platinum, or custom names. Each tier can have unique pricing, discounts, perks, and benefits. You can also create special tiers for VIPs or event-only members.

How do digital passes work?

Members receive a digital membership card in Apple Wallet or Google Wallet. The pass shows their tier, member ID, points balance, and active perks. Staff can scan the pass at checkout to apply discounts instantly. Passes update in real-time as members earn points or perks change.

Do members need to download a separate app?

No separate Vintiga app is needed to carry the membership card. Members add their pass to Apple Wallet or Google Wallet and show it when they visit.

How does the points and rewards system work?

Members earn points on every purchase (online and in-person). You set the earn rate (e.g., 1 point per $1 spent) and reward redemption tiers. Points can unlock discounts, free bottles, event access, or exclusive merchandise. The system tracks balances automatically.

What analytics do I get for memberships?

See member spending, visit frequency, and engagement through the connected guest profile. Segment members by membership level and purchase behavior to make recognition and follow-up more personal.

Can members sign up online or only in-person?

Both. Members can enroll through your website or with your team in the tasting room, then add their digital membership pass to Apple Wallet or Google Wallet.

Book a 30-minute conversation about your winery, your goals and the systems you use today. Together, we’ll identify:

A personalized plan for your winery. No commitment.

Start with a 30-minute conversation.